real estate marketing blog

Steve Hundley of 1parkplace to facilitate Broker Internet Leads panel at 2010 RISMedia Leadership Conference

by admin on May 26, 2010

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Real Estate Marketing expert Steve Hundley, CEO of 1parkplace, Inc. has produced a power packed panel session titled “The Art and Science of Converting Brokerage Generated Internet Leads” that will uncover the mystery of how brokerage generated real estate leads get lost and what steps brokerage CEO’s should take to fix breakdowns in order to convert these into future sales opportunities at the highest possible rate.

“This will be an illuminating experience”, say Hundley, who has been consulting brokerages on this very topic for over 20 years.

RISMedia, the leader in real estate news, is hosting the 2010 Real Estate Leadership Conference & ‘Real Estate Social Media Summit’— which will provide the perfect backdrop for real estate CEO’s and professionals who are looking to capitalize, even in today’s challenging market.

You really need to be there!

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This session facilitated by Steve Hundley,  features the following industry experts:

Mark Stark – CEO of Prudential Americana Group who is has been strategically dominating the Las Vegas Homesmarket.  Mark will share his formula that generated over 71 million in Internet based sales last year, whereby he paid out over $2 million in commissions to his agents for Internet business alone.

Steve Rodgers – CEO of Windermere Exclusive Properties and former CEO of Prudential California Realty, who is focused on targeting the San Diego Real Estate market, will share what differences CEO’s must make between a giant firm and a boutique firm in order to experience maximum accountability in lead conversion.   Steve will also be sharing some of his secrets he and his team have leveraged in using Internet and Social Networking for recruiting and developing population into more accountable lead converters.

Victor Lund – Founding Partner, WAV Group, can arguably be titled the “Forester Research of the real estate industry“ has conducted deep and detailed research in the area of brokerage business management, MLS interaction and many other very high profile studies, will be sharing his research and findings to further quantify the areas of improvement that can result in the highest return on investment for brokerage based Internet lead generation systems.  Victor will not only be sharing his knowledge of the needs of the industry, but he will also be providing our audience complementary white papers and research documentation on the subject.

Jan O’Brien, CEO, O’Brien Consulting, not only brings her 18 years of brokerage management experience to the panel, Jan’s background as an educator, Blackhawk helicopter pilot in the US Army and passionate real estate coach will provide our audience with the structural steps and procedures that brokerage leadership must embrace in order to achieve maximum results from their Internet marketing investment.  This includes technology adoption amongst the agent population along with comprehensive accountability among the sales management team.

Frederick Herot – Vice President of Marketing for REALTOR.com will be revealing online behavior patterns and search findings from the the worlds leading online site for real estate, that every broker will want to know about when embarking upon an Internet Marketing journey.   Frederick will also provide our audience with strategic steps in brokerages should take when leveraging relationships for online portals such as REALTOR.com to enhance the their lead capture and lead conversion.

As you can see, this will be a unique, power packed session with tremendous information that EVERY brokerage firm CEO and leader in the world should pay attention to if they want to dominate online.

The session will take place on Wednesday, June 9 from 1:30 – 2:30 P.M. at the Hilton Rye Town in Westchester County, New York.

This year’s Conference will also focus on Social Media and Mobile Strategies for both brokers and sales associates to help these professionals best meet the demands of today’s home buyers and sellers. There will also be a track dedicated specifically for brokers, and additional business development and marketing sessions.

For a complete list of sessions, visit http://rismedia.com/events/leadership-conference/sessions/.

Who Will Attend? Leaders of the real estate community, including Top 5 Members, other leading real estate sales associates, team leaders, leading brokerage owners, economists and a host of related industry visionaries from around the United States.

Register Now at http://events.rismedia.com!