Real Estate Marketing

Strategies to Supercharge
your real estate business.

Real Estate Marketing

REALTOR Training

Learn from America's
most successful agents.

REALTOR Training

Real Estate Lead Generation

Use tools to mine for
more leads on and offline

Real Estate Lead Generation

Realtor Websites

Real Estate websites &
Blog sites that earn you money.

Realtor Websites and Blogs

Upcoming Facebook Pages design changes – Due soon!

clock March 1, 2010 12:19 by author Steve Hundley, CEO

The following is a transcript originally posted by Alisa Leonard-Hansen on slideshare.net that describes some upcoming page changes planned by Facebook.  This is important info for  anyone who has or is contemplating designing custom pages in Facebook. They say end of Feb, but we are still holding our breath…

 Facebook-pages-changes-Feb-2010-cover

TRANSCRIPT

  • Overview of Changes Timing: Late February ▪ As part of a larger effort to improve user experience and promote consistency across the site, Facebook will be modifying Page and Profile layouts by simplifying how identity is managed and displayed. ▪ Changes to layout: ▪ Tab width changing from 760 to 520 pixels ▪ Pages will no longer be able to implement iFrames on their Page. All custom content will need to be on a separate, custom tab, which you can add using FBML or a custom application. ▪ Boxes will no longer appear on Pages or Profiles. This means that Pages will no longer include the Boxes tab, or the Boxes that currently exist on the left-hand column of your Wall/Info tab, underneath your Page's profile picture. You can move the content that currently exists in Boxes to a custom tab.

     

  • Key Facebook Terms Tabs, Boxes, FBML Tabs Tabs help organize the content on a Facebook Page. By default, every Facebook Page has a Wall and an Info tab (which cannot be removed). You can built a custom tab by adding the FBML application to your page and entering FBML code into it, so that it will display your custom content. Boxes Small, moveable application Boxes found on the Boxes tab and on the left-hand column of a Facebook Page’s Wall/Info tab. FBML Customize a rich, interactive experience on your Page using Facebook’s version of HTML. You can embed Flash animations or add a comments box to your custom experience (more info found on http://wiki.developers.facebook.com/ and http:// facebook.com/facebook- widgets/). The FBML tab can be as wide as 520 pixels and has no restrictions on height.

     

  • Get ready 3 easy steps ▪ PageAdmins will see a preview of what their tabs will look like after the design change, at least 2 weeks prior to launch. ▪ Getting ready is simple: 1) Adjust your tab widths 2) Remove all Boxes (if applicable) Sample preview of new 520px width on a 3) Create custom content in FBML on Page that hasn’t adjusted its tab widths a custom tab (optional)

     

  • Adjust your tab widths Step one ▪ Makesure all tab content will fit within 540 pixels ▪ Includes native tabs (Wall, Info, Events, Photos, Video, Discussions, Currently 760px Reviews, etc.) & custom tabs Currently 760px 520px 520px

  • Remove all Boxes Step two (if applicable) ▪ Click “Edit Page” and ensure that you have copied the code Remove all Boxes for any/all FBML boxes. ▪ Remove all Boxes from your Boxes tab and Wall/Info tab (underneath page profile picture) by clicking “Edit Box” and then “Remove Box.” ▪ Once your Boxes tab is empty, navigate to another tab and the Note: If you choose not to remove any Boxes, all Boxes and the Boxes tab will disappear. Boxes tab will simply disappear the day of the product change.

  • Move content to a custom tab Step three (optional) ▪ Move deleted content from Boxes to a new tab on your page by adding the FBML application to your page. ▪ Click “Edit Page,” locate the FBML application, and “Application Settings” to be sure the application is configured as a tab. If some of your Boxes were custom applications (not FBML), make sure that the Application Settings enable the application to appear as a tab, then follow the same steps above to convert that application into a tab. ▪ Click “Edit” to paste the code from your Boxes into the new tab. Adjust the code to arrange your content within the new 520px tab width.
  • Appendix
  • iFrames Preserving iFrames (on a custom tab) ▪ If you currently use an iFrame in your page and must preserve the content of one or more of your iFrames: ▪ Create a wrapper application that lives on a canvas page. This application can have iFrames since it sits on a canvas page. ▪ Have this light weight application include the image of what you want to display, with an “Activate” button. ▪ Link the “Activate” button to the canvas page wrapper application. ▪ More information here: http://wiki.developers.facebook.com/index.php/Fb:iframe
  • Helpful Links ▪ FBML: http://www.facebook.com/apps/application.php?id=4949752878 ▪ Visit that link, click “Add to Page,” and then select the page to which you’d like to add the application. ▪ Moreinformation about the changes: http://wiki.developers.facebook.com/index.php/Roadmap_Profile  ▪ iFrame information: http://wiki.developers.facebook.com/index.php/Fb:iframe  ▪ Building a custom application: http://developers.facebook.com/get_started.php

    Thank you Alisa for this info.  Source of this information is located at:  http://www.slideshare.net/alisamleo



  • Southern California Real Estate POWER Workshop – Jan 13 & 14

    clock January 2, 2010 12:55 by author Steve Hundley, CEO

    Real Estate Marketing Demystified – LIVE EVENT – Limited Space

    Make 2010 Your BEST YEAR EVER!!

    Attention Southern California Real Estate Professionals!

    Join Real Estate legend Allan Dalton and Billion dollar agent Gregg Neuman LIVE!

    ACT NOW!

    >RSVP HERE<

    Space is limited
     Allan Dalton
    Former CEO of REALTOR.com and now President of the Top 5 In Real Estate network.  Allan will be sharing his extensive knowledge of capitalizing in a tough market with leading real estate professionals.
     Gregg Neuman
    of Prudential California Realty, who has sold over 5000 homes worth 1.5 billion dollars in real estate sales and continues to set sales records, even in a down market. Gregg will share his marketing secrets!

    These two hall of fame real estate professionals will be discussing real estate marketing strategies and techniques live with 1parkplace CEO Steve Hundley on January 13 in Orange County, CA and January 14th in San Diego.

    1parkplace will be filming these events for our upcoming real estate TV network series and are limiting our audience to 75 top agents for each event.

    This is a unique and EXCLUSIVE opportunity to meet two real estate legends in the same place, on the same stage, sharing their knowledge and expertise to help other agents grow their business.

    Allan Dalton, as former CEO of REALTOR.com and now President of the Top 5 In Real Estate network will be sharing his extensive knowledge of capitalizing in a tough market with leading real estate professional Gregg Neuman of Prudential California Realty, who has sold over 1.5 billion in real estate during his career and continues to set sales records, even in a down market.

    Workshop Topics:

    · Secrets to success in a down market: REVEALED!

    · Discover market domination with the NEW art of Hyper Local Marketing

    · Learn how busy agents are using Social Networking to increase profits

    · Establishing your desired web presence in the New digital Marketplace

    · Strategies to Conquer REO’s and Short-Sales

    · What it takes to be a Top 5 In Real Estate member

    Space is Limited so Act Now to secure your seat

    Qualifications for Attendance:

    · At least 3 consecutive years of real estate experience

    · Top 10% of the sales agents in your market area

    · Comfortable signing a release in the event you participate in our interactive question and answer session.

    · Firm Owners Welcome!

    In Orange County:

    January 13 - 9:00-12:00
    The Learning Center
    1691 Kettering Street
    Irvine, CA 92614

    View Map
    In San Diego County:

    January 14 - 9:00-12:00
    Marriott La Jolla
    4240 La Jolla Village Drive
    San Diego, California 92037

    View Map



    Contact Us

    888.425.2300 toll free
    858.673.6022 phone
    858.673.6014 fax

    Our Offices

    1parkplace Inc.
    10875 Rancho Bernardo Road
    Suite 100
    San Diego, CA 92127
    REAL ESTATE LEADS
    IDX SEARCH
    DRIP EMAIL CAMPAIGNS
    WEBSITES AND BLOGS