What is a Blog?
What makes a great blog?
1.   Author’s true voice, honesty, passion and personality shines through the postsÂ
2.   The blog is updated frequently with well-written, quality, compelling and interesting contentÂ
3.   Author is transparent about who is writing the blog and what it’s aboutÂ
4.   The blog author invites a conversation – a blog was not intended to be a monologueÂ
5.   Posts are easy to read and convey clarity, brevity – and for me – either inform, educate, or entertainÂ
6.   The blog has a clear purpose and topic (s) and the author delivers content that keeps you coming back for more!
Who is blogging?
Short answer – millions of people – from everyday people to athletes, entertainers, politicians, businesses
Some examples of great blogs:
How do you find blogs?
Why blog?
- To express yourself
- Share your passion, hobby, interests
- Educate, inspire, motivate, inform
- Future job/career opportunities
- Develop your blog voice
- Sharpen your creativity, writing and communication skills
- Make a difference
Next action steps?
- Who is interested?
- 1parkplace will provide a multi-author blog for the group project
- Everyone gets their own user name and profile to contribute to the blog
- Preparation for next session:
- Research blogs and discover what you like and don’t like – make a list
- Decide what is the purpose of the blog?
- Who is your audience?
- What is the Title and Subtitle or Tagline?
- Think about Categories for the blog
- Write 1-2 paragraphs about you *Who are you? what do you like to do? Your interests? Waht are you passionate about?”
- Photo of you. Don’t worry if you don’t have one – we will take one!
- Everyone writes one blog post
Learn to Blog Topics:
- Anatomy of a Blog
- How to write and post to a blog
- Researching ideas for posts -Â keyword research tools
- Types of posts and Adding hyperlinks
- How to add video, files and audio to a post
- Researching keywords and search engline optimization
- Legal issues, ethics and best practices
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